Introduction
Thanksgiving is a cherished holiday in the United States, marked by family gatherings, feasts, and football. For many, the day is synonymous with the Dallas Cowboys, who have become a staple of Thanksgiving Day football since the 1960s. But why do the Cowboys always seem to play on this festive occasion? This article explores the history, significance, and cultural impact of the Cowboys’ Thanksgiving tradition.
The Origins of the Tradition
The Dallas Cowboys played their first Thanksgiving game on November 28, 1968, against the New Orleans Saints. However, the connection between the Cowboys and Thanksgiving started to take root when owner Tex Schramm decided to capitalize on the growing trend of holiday football games. Schramm believed that the Cowboys could build a larger national audience if they played on a day when millions of people were already gathered around their television sets.
Establishing the Cowboys as America’s Team
By playing on Thanksgiving, the Cowboys were able to not only showcase their talent but also solidify their identity as “America’s Team.” The nickname was popularized in the late 1970s, largely due to their strong performances and recognizable blue star helmet. The increased visibility on Thanksgiving helped to create a broader fanbase, reaching audiences who might not have been familiar with the team otherwise.
The Impact of Television Ratings
Television ratings on Thanksgiving Day games are enormous. Over the years, the Cowboys have been involved in several high-profile matchups. Here are some statistics that showcase their popularity:
- 2019: The Cowboys vs. Buffalo Bills game garnered 28.6 million viewers, making it one of the most-watched games of the season.
- 2020: The Cowboys game against the Washington Football Team attracted 24.3 million viewers, showing the team’s consistent drawing power.
- Historical Impact: The Cowboys have played in more than 50 Thanksgiving games, establishing themselves as the most featured franchise on this holiday.
These statistics demonstrate the power of the Cowboys as an entertainment force and their ability to capture the attention of millions of Americans on one of the biggest days in sports.
Rivalries and Memorable Moments
The Cowboys’ Thanksgiving games have also delivered plenty of memorable moments and fierce rivalries. One notable rivalry is with the Washington Football Team. Their Thanksgiving Day matchups often feature intense contests that have historically affected playoff standings. For instance, in 2012, the Cowboys defeated the Washington team 38-31 in a thrilling overtime match.
In 1998, the Cowboys faced the Minnesota Vikings in a game that ended in a dramatic 46-36 victory, which remains one of the highest-scoring games in Thanksgiving history. Such exciting encounters keep fans coming back year after year, reinforcing the Cowboys’ association with Thanksgiving football.
The Cultural Significance of Thanksgiving Football
Thanksgiving Day football has become a beloved American tradition. Families often watch the games together, making it an integral part of their Thanksgiving celebration. The presence of the Cowboys in this context has enriched their lore and made them a key component of the holiday festivities.
- Creating Generational Memories: Families pass down their love for the Cowboys through generations, sharing stories and traditions centered around the team’s Thanksgiving games.
- Building Community: Local bars and restaurants often host viewing parties, drawing fans together to celebrate their team and the holiday.
- More Than Just Football: The Cowboys’ Thanksgiving games have featured events like the annual Salvation Army red kettle campaign, bringing a sense of giving and community spirit to the occasion.
This cultural significance goes beyond the sport itself, intertwining the Cowboys with the very fabric of American Thanksgiving celebrations.
Conclusion
The Dallas Cowboys have become a Thanksgiving tradition not merely by playing on the day but by successfully establishing themselves as a cultural icon associated with family, entertainment, and national pride. As the Cowboys continue to play on Thanksgiving, they maintain their role as an enduring symbol of holiday spirit, drawing fans together for celebration, nostalgia, and excitement.
As we gather with family and friends each Thanksgiving, the Cowboys’ game remains a focal point, a part of the narrative that defines the holiday experience for millions across the United States.